Michael Saylor’s organization is doubling down on Bitcoin using a forceful approach to increase its possession. Currently holding about 499,000 BTC, the company has revealed a new strategy to generate up to $21 billion in additional fresh money to keep buying Bitcoin.
The firm revealed on March 10 a new sales agreement letting it issue and market shares of its 8% Series A perpetual preferred stock. This action is a component of an “ATM Program,” which helps the business to raise money gradually under consideration of the market situation.
The company said that, although most of the money from the ATM program would go toward building its Bitcoin reserves, general corporate expenses would be funded by the results. This choice fits the long-term plan of the business to use Bitcoin as a main financial tool.
With a total investment of $33.1 billion, the corporation currently owns 499,096 BTC, bought at an average price of $66,424 each coin. Bitcoin trading at about $82,972 has current holdings valued at almost $41.2 billion.
Under its “21/21 plan,” the company intended to issue shares of its class A common stock to raise up to $21 billion over the following three years; hence, this latest fundraising effort follows a past approach. This strategy emphasizes how constantly committed the business is to Bitcoin as the main source of wealth.
Maintaining a year-to-date yield of 6.9%, the corporation has so far in 2025 purchased 52,696 BTC through six significant acquisitions. Building on its outstanding 74% yield from the past year, the company has set a high objective of 15% BTC yield in 2025.
Rebranding from its former moniker has helped the business to become a major player in the bitcoin market. Its aggressive Bitcoin accumulation approach has affected established financial institutions and business behemoths, motivating big corporations to investigate digital assets as part of their treasury management.
The company’s former CEO, Michael Saylor, continues to play a significant role in shaping institutional acceptance of Bitcoin. He lately took part in the White House Crypto Summit, stressing the value of Bitcoin in the changing financial scene. Promoting a strategic Bitcoin reserve to guarantee 25% of Bitcoin’s whole supply, he has been outspoken about his idea for the U.S. government to dramatically boost its Bitcoin holdings.
All eyes are on how Bitcoin values will react as the market responds to this major shift. Although short-term volatility is still a consideration, this aggressive accumulation approach emphasizes increasing institutional belief in the long-term worth of Bitcoin.
