According to a recent survey, bitcoin investors tend to be young, educated, and cautious about their investments. Over 60% of participants are between the ages of 25 and 44, with 35% in the 25-34 age group and 26% in the 35-44 age category.
The data show that nearly half of these investors have a bachelor’s degree, and 28% have advanced degrees, indicating a well-educated group. However, the market remains predominantly male, with 89% identifying as male and only 11% as female.
Most investors devote less than $10,000 per year to bitcoin, emphasizing the average investor’s importance in the market. Regionally, Asia leads with 40% of investments, followed by Europe at 29% and North America at 10%.
When deciding where to invest, 22% rely on personal research, while 16% consult social media influencers or key opinion leaders. Traditional sources of information, such as friends, community suggestions, and media channels, are less influential in decision-making.
Spot trading remains the preferred option for 76% of customers, outperforming derivatives and staking. Only 28% of respondents have used earning methods such as staking or yield farming.
Binance Leads the Way.Binance has emerged as the top choice for cryptocurrency trading, with 53% of respondents using it as their primary platform. It also leads in profitability, with 51% reporting the highest gains on Binance. Additionally, 48% of participants store the majority of their assets on the exchange.
Full-time traders use platforms like Bybit, OKX, and Bitget, whilst part-time investors prefer Coinbase and Kraken. Binance has a considerable presence in Asia, Africa, and South America, whereas Coinbase leads North America.
According to the survey, 83% of users are wary of exchanges with regulatory difficulties, with Binance ranked as the most compliant by 32% of participants and Coinbase at 14%.
Bitcoin and Ethereum remain investor favorites.Bitcoin remains the most popular cryptocurrency, closely followed by Ethereum, layer-2 scaling solutions, and decentralized finance (DeFi) projects. Bitcoin is also considered the best option for profit generation, with 18% of investors favoring it.
The report emphasizes the continued dominance of established cryptocurrencies, demonstrating investor confidence in proven projects while avoiding the dangers associated with lesser-known coins.
As the cryptocurrency market evolves, these insights shed light on the demographics, attitudes, and preferences that will shape its future.