Donald Trump Jr. has unveiled his latest venture: a new decentralized finance (DeFi) platform aimed at disrupting the traditional banking system. Unlike earlier speculation, this project will not involve a memecoin, instead aiming to address inequalities in banking access. Trump Jr. clarified during a Q&A session on Locals on August 8 that his initiative is a substantial, long-term project that aims to offer greater financial inclusivity.
Trump Jr. expressed his dissatisfaction with current banking practices, highlighting that many people face barriers to obtaining financing. He hinted that he might name his new platform “World Liberty,” which will focus on creating a fairer financial system. Trump Jr. emphasized that the project will be distinct from memecoins and aims to provide a serious, long-term solution in the crypto space, despite the lack of details and undetermined launch date.
Amidst recent confusion surrounding the Restore the Republic (RTR) memecoin, which saw a surge in activity due to false rumors linking it to the Trump family, Trump Jr. and his brother, Eric, have denied any connection. Trump Jr. assured the public that they will directly announce any official projects from their camp, ensuring they benefit everyone equally.